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Vivo Kenya Bags Marketing Award at MSK Galla

admin December 17, 2021

Kenya’s (MSK) Awards, bagging the Best Sales Promotion Campaign of the Year.

 Weka Collabo Shinda Fuso FI, was a customer driven initiative, built to demonstrate sustainable affinity to Shell customers.  

The campaign garnered over 16 million entries and over 470,000 unique participants, making it the most impactful campaign of the year. 

Receiving the award on behalf of the company, Vivo Energy Kenya Marketing Director Mark Senteu said: “In April this year, the country entered another COVID-19 related lockdown. We knew we had to give hope to our customers and jolt the economy. 55,500 customer wins later, Weka Collabo turned out to be an outstanding demonstration of delivering excellence through customer-driven insights.” 

“This win is for every single customer who took part. It is for every Shell customer who believes in us and for every person participating in the new Jaza Raha Shinda Nyumba Promotion. Thank you for choosing Shell,” he added. Loading…

Mr. Senteu added the award validates the value of strategic, insight-led marketing and communication function as a lever in achieving measurable, organizational, and commercial objectives. 

Organized annually by the Marketing Society of Kenya (MSK), the professional body for marketing practitioners in Kenya, the MSK Awards celebrate outstanding marketing campaign’s that enable organizations to achieve business and organizational outcomes while using strategies whose efficacy is research-based.

They are the highest form of recognition by the marketing peerage in the country. Shell has also been involved with motorsports for decades and has supported local rally teams and rally events at both local and international levels. 

205 thoughts on “Vivo Kenya Bags Marketing Award at MSK Galla”

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  201. Balanset-1A: Cutting-edge Compact Balancer & Vibration Analyzer
    Modern Dynamic Balancing Solution
    Balanset-1A serves as an innovative solution for dynamic balancing of rotors in their own bearings, manufactured by Estonian company Vibromera OU. The device ensures professional equipment balancing at €1,751, which is 3-10 times more affordable than traditional vibration analyzers while maintaining superior measurement accuracy. The system allows on-site balancing directly at the equipment’s working position without necessitating dismantling, which is essential for minimizing production downtime.
    About the Manufacturer
    Vibromera OU is an Estonian company specializing in the development and production of equipment for technical diagnostics of industrial equipment. The company is established in Estonia (registration number 14317077) and has offices in Portugal.
    Contact Information:

    Official website: https://vibromera.eu/shop/2/

    Technical Specifications
    Detection Parameters
    Balanset-1A delivers precise measurements using a dual-channel vibration analysis system. The device measures RMS vibration velocity in the range of 0-80 mm/s with an accuracy of ±(0.1 + 0.1?Vi) mm/s. The operating frequency range is 5-550 Hz with possible extension to 1000 Hz. The system supports RPM measurement from 250 to 90,000 RPM with phase angle determination accuracy of ±1 degree.
    Working Principle
    The device uses phase-sensitive vibration measurement technology with MEMS accelerometers ADXL335 and laser tachometry. Two mono-directional accelerometers measure mechanical oscillations proportional to acceleration, while a laser tachometer generates pulse signals for determining RPM and phase angle. Digital signal processing includes FFT analysis for frequency analysis and custom algorithms for automatic computation of correction masses.
    Full Kit Package
    The standard Balanset-1A delivery includes:

    Measurement unit with USB interface – primary module with built-in preamplifiers, integrators, and ADC
    2 vibration sensors (accelerometers) with 4m cables (optionally 10m)
    Optical sensor (laser tachometer) with 50-500mm measuring distance
    Magnetic stand for sensor mounting
    Electronic scales for precise measurement of corrective masses
    Software for Windows 7-11 (32/64-bit)
    Plastic transport case
    Complete set of cables and documentation

    Performance Capabilities
    Vibrometer Mode
    Balanset-1A operates as a complete vibration analyzer with capabilities for measuring overall vibration level, FFT spectrum analysis up to 1000 Hz, calculating amplitude and phase of the fundamental frequency (1x), and continuous data recording. The system delivers visualization of time signals and spectral analysis for equipment condition diagnostics.
    Balancing Mode
    The device supports one-plane (static) and dual-plane (dynamic) balancing with automatic calculation of correction masses and their installation angles. The unique influence coefficient saving function allows significant acceleration of follow-up balancing of identical equipment. A specialized grinding wheel balancing mode uses the three-correction-weight method.
    Software
    The intuitive program interface provides step-by-step guidance through the balancing process, making the device usable to personnel without specific training. Key functions include:

    Automatic tolerance calculation per ISO 1940
    Polar diagrams for imbalance visualization
    Result archiving with report generation capability
    Metric and imperial system support
    Multilingual interface (English, German, French, Polish, Russian)

    Fields of Use and Equipment Types
    Industrial Equipment
    Balanset-1A is effectively applied for balancing fans (centrifugal, axial), pumps (hydraulic, centrifugal), turbines (steam, gas), centrifuges, compressors, and electric motors. In production facilities, the device is used for balancing grinding wheels, machine spindles, and drive shafts.
    Agricultural Machinery
    The device provides particular value for agriculture, where continuous operation during season is critically important. Balanset-1A is employed for balancing combine threshing drums, shredders, mulchers, mowers, and augers. The possibility to balance on-site without equipment disassembly permits preventing costly downtime during critical harvest periods.
    Specialized Equipment
    The device is effectively used for balancing crushers of various types, turbochargers, drone propellers, and other high-speed equipment. The speed frequency range from 250 to 90,000 RPM covers virtually all types of industrial equipment.
    Superiority Over Similar Products
    Economic Effectiveness
    At a price of €1,751, Balanset-1A provides the functionality of devices costing €10,000-25,000. The investment recovers costs after preventing just 2-3 bearing failures. Cost reduction on outsourced balancing specialist services totals thousands of euros annually.
    Ease of Use
    Unlike complex vibration analyzers requiring months of training, mastering Balanset-1A takes 3-4 hours. The step-by-step guide in the software permits professional balancing by personnel without special vibration diagnostics training.
    Portability and Autonomy
    The complete kit weighs only 4 kg, with power supplied through the laptop’s USB port. This allows balancing in outdoor conditions, at isolated sites, and in inaccessible locations without separate power supply.
    Versatile Application
    One device is adequate for balancing the broadest spectrum of equipment – from small electric motors to large industrial fans and turbines. Support for single and two-plane balancing covers all common tasks.
    Real Application Results
    Drone Propeller Balancing
    A user achieved vibration reduction from 0.74 mm/s to 0.014 mm/s – a 50-fold improvement. This demonstrates the remarkable accuracy of the device even on small rotors.
    Shopping Center Ventilation Systems
    Engineers effectively balanced radial fans, achieving decreased energy consumption, eliminated excessive noise, and prolonged equipment lifespan. Energy savings offset the device cost within several months.
    Agricultural Equipment
    Farmers note that Balanset-1A has become an essential tool preventing costly breakdowns during peak season. Reduced vibration of threshing drums led to decreased fuel consumption and bearing wear.
    Cost and Delivery Terms
    Current Prices

    Complete Balanset-1A Kit: €1,751
    OEM Kit (without case, stand, and scales): €1,561
    Special Offer: €50 discount for newsletter subscribers
    Volume Discounts: up to 15% for orders of 4+ units

    Ordering Options

    Official Website: vibromera.eu (recommended)
    eBay: trusted sellers with 100% rating
    Industrial Distributors: through B2B channels

    Payment and Shipping Terms

    Payment Methods: PayPal, credit cards, bank transfer
    Shipping: 10-20 business days by international mail
    Shipping Cost: from $10 (economy) to $95 (express)
    Warranty: factory warranty
    Technical Support: included in price

    Final Assessment
    Balanset-1A represents an optimal solution for organizations seeking to implement an successful equipment balancing system without major capital expenditure. The device makes accessible access to professional balancing, allowing small companies and service centers to offer services at the level of large industrial companies.
    The combination of accessible price, ease of use, and professional features makes Balanset-1A an indispensable tool for modern technical maintenance. Investment in this device is an investment in equipment stability, reduced operating costs, and improved competitiveness of your business.

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