Equity Group Uses AI and SIM-Based Technology to Expand Secure Financial Access

Equity Group is redefining banking in Kenya by combining artificial intelligence with secure, accessible digital platforms, as digital transactions now account for 98.2 percent of all activity. The move positions the bank at the forefront of technology-driven, inclusive financial services in East Africa.

A central pillar of this strategy is Equitel, a SIM-based banking platform that allows customers to transact safely without relying on internet connectivity.

By embedding financial services in the SIM card, the platform minimizes exposure to cyber threats while enabling customers on basic feature phones to access loans, deposits, and payments securely.

“Our SIM-based infrastructure ensures clients are not on the internet highway where most cyber threats occur. This allows us to protect customers while reaching more people,” said Dr James Mwangi.

The bank’s 98.2 percent digital transaction milestone underscores a seismic shift in customer behavior, with most banking activity now taking place through mobile, agency, merchant, and ATM channels.

To build on this momentum, Equity Group is embedding AI across its operations, enhancing decision-making, risk management, and operational efficiency while reducing reliance on traditional branch infrastructure.

Equity Group is also investing heavily in human capital to ensure staff are equipped for an AI-driven future. Of its 11,900 employees, over 7,300 have been trained in generative AI through the Huawei ICT Academy, while selected staff pursue advanced studies in financial engineering at WorldQuant University.

This broad-based workforce transformation ensures the bank can scale AI innovations safely and effectively.

Industry experts note that Equity Group’s approach demonstrates how technology, security, and inclusive design can work together to bring financial services to previously underserved populations, while maintaining efficiency and protecting clients from emerging digital threats.

The bank’s strategy is not only reshaping how Kenyans bank but also setting a model for secure, future-ready financial services across the region.